Consumers tend to be wary of car dealers. The common consensus is that salesmen set out to deplete pocketbooks and offer disadvantageous prices to their customers. This assumption is far from the truth, however. Dealers expect and welcome their customers' negotiation, and they look forward to striking deals that allow both sides to prosper. The negotiation ball is in the consumer's court. It's up to the consumer to know how to negotiate to find the best outcome possible. The following are three essential tactics to keep in mind when sealing the deal over a vehicle.

Car dealers make the bulk of their profit from commissions. This is an useful tidbit to consider when negotiating for your dream vehicle. It is not in the seller's best interest for you to walk away from the deal, so if you negotiate within reason, you will likely be able to drive that car off the lot with a price that works for you. Don't be afraid to drive a hard bargain. Shoot below your preferred price range to see how much of a discount you might be able to score. Quote an offer equal to 25 percent off of the asking price. The seller won't choose to withhold the sale on principle if your suggested price is lower than expected. His profession dictates that he should expect you to negotiate a lower price, and he is trained to counter your offers until you meet in the middle. Don't pay too much for what you want, but don't walk away from it either.

The first lesson you learned in kindergarten was to use your manners. This rule applies to buying cars as well. Stick to that priceless lesson when making your purchase, and you will develop a good rapport with each seller you encounter. Being courteous counts for a lot, even if you and your car dealer don't see eye to eye. Even the most ruthless salesman is more likely to relent on his asking price if your demeanor is down-to-earth and you treat him with respectful consideration. When you have to disagree, do so diplomatically. You can be a firm negotiator without pulling out the punches.

Tidal Fit For 99-04 Jeep Grand Cherokee Wj Off-road Front Bumper Wled Lights
Tidal Fit For 99-04 Jeep Grand Cherokee Wj Off-road Front Bumper Wled Lights
499.99
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Stinger Front Bumper Wwinch Plate
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Stinger Front Bumper Wwinch Plate
327.59
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Jeep Rock Sliderside Step
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Jeep Rock Sliderside Step
324.99
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Rear Bumper Whitch Receiver
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Rear Bumper Whitch Receiver
439.99
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper Wwinch Plate
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper Wwinch Plate
389.99
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper Wled Lights
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper Wled Lights
394.69
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Steel Front Bumper Wled Lights
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Steel Front Bumper Wled Lights
446.39
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper And Rear Bumper
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper And Rear Bumper
482.39
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Tidal Fit For 99-04 Jeep Grand Cherokee Wj Off-road Front Bumper
Tidal Fit For 99-04 Jeep Grand Cherokee Wj Off-road Front Bumper
479.99
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For Jeep Cherokee 2014-2021 Black S.steel Bull Bar Front Bumper Grill Guard
For Jeep Cherokee 2014-2021 Black S.steel Bull Bar Front Bumper Grill Guard
379.90
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Jeep Cherokee Xj Only Rear Bumper Diy Weld Up Kit Hardcore Offroad
Jeep Cherokee Xj Only Rear Bumper Diy Weld Up Kit Hardcore Offroad
219.00
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Rear Bumper Wtire Carrier
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Rear Bumper Wtire Carrier
599.99
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Jcr Offroad Diy Front Bumper - Bare Metal - Fits 1984-2001 Jeep Cherokee Xj
Jcr Offroad Diy Front Bumper - Bare Metal - Fits 1984-2001 Jeep Cherokee Xj
249.00
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Jcr Offroad Diy Rear Bumper - Bare Metal - Fits 1984-2001 Jeep Cherokee Xj
Jcr Offroad Diy Rear Bumper - Bare Metal - Fits 1984-2001 Jeep Cherokee Xj
279.00
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Jeep Cherokee Xj Only Rear Bumper Plain Hardcore Offroad
Jeep Cherokee Xj Only Rear Bumper Plain Hardcore Offroad
319.00
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Jcr Offroad Diy Front Winch Bumper - Bare Metal - 93-98 Jeep Grand Cherokee Zj
439.00
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Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Running Board
Tidal Fit For 84-01 Jeep Cherokee Xj Off-road Running Board
303.35
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Jcr Offroad Diy Front Winch Bumper - Bare Metal - For 1984-2001 Jeep Cherokee Xj
Jcr Offroad Diy Front Winch Bumper - Bare Metal - For 1984-2001 Jeep Cherokee Xj
329.00
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Jcr Offroad Mauler Stubby Front Winch Bumper - Bare - 84-01 Jeep Cherokee Xj
Jcr Offroad Mauler Stubby Front Winch Bumper - Bare - 84-01 Jeep Cherokee Xj
549.00
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Smittybilt Rear Bumper System W Class Iii Tow Hitch For 84-01 Jeep Cherokee Xj
Smittybilt Rear Bumper System W Class Iii Tow Hitch For 84-01 Jeep Cherokee Xj
457.89
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Jcr Offroad Diy-xj-f Diy Front Bumper For 84-01 Jeep Cherokee Xj
Jcr Offroad Diy-xj-f Diy Front Bumper For 84-01 Jeep Cherokee Xj
274.99
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Jcr Offroad Diy-xj-f-wn Diy Front Winch Bumper For 1984-2001 Jeep Cherokee New
Jcr Offroad Diy-xj-f-wn Diy Front Winch Bumper For 1984-2001 Jeep Cherokee New
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Bumper Guard-aries Bull Bar Front Aries Offroad Fits 11-20 Jeep Grand Cherokee
Bumper Guard-aries Bull Bar Front Aries Offroad Fits 11-20 Jeep Grand Cherokee
281.06
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Jcr Offroad Diy-xj-f Diy Front Bumper For 1984-2001 Jeep Cherokee New
Jcr Offroad Diy-xj-f Diy Front Bumper For 1984-2001 Jeep Cherokee New
274.31
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Smittybilt Front Bumper With Built-in Winch Plate For 84-01 Jeep Cherokee Xj
Smittybilt Front Bumper With Built-in Winch Plate For 84-01 Jeep Cherokee Xj
457.89
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Smittybilt Front Stinger Bumper With Built-in Winch Plate For 84-01 Cherokee Xj
Smittybilt Front Stinger Bumper With Built-in Winch Plate For 84-01 Cherokee Xj
664.99
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Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper With Led Lights
Fit For 84-01 Jeep Cherokee Xj Off-road Front Bumper With Led Lights
443.99
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Smittybilt Front Bull Bar Bumper With Built-in Winch Plate For 84-01 Cherokee Xj
Smittybilt Front Bull Bar Bumper With Built-in Winch Plate For 84-01 Cherokee Xj
560.49
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Jcr Offroad Mauler Stubby Front Winch Bumper - Black Pc - 84-01 Jeep Cherokee Xj
Jcr Offroad Mauler Stubby Front Winch Bumper - Black Pc - 84-01 Jeep Cherokee Xj
699.00
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For Jeep Cherokee 2014-2021 Bull Bar Front Bumper Grill Guard Stainless Steel
For Jeep Cherokee 2014-2021 Bull Bar Front Bumper Grill Guard Stainless Steel
379.90
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For Jeep Cherokee 1984-2001 Clayton Off Road Transfer Case Skid Plate
For Jeep Cherokee 1984-2001 Clayton Off Road Transfer Case Skid Plate
299.00
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For Jeep Grand Cherokee 1999-2004 Clayton Off Road Rear Frame Brackets
For Jeep Grand Cherokee 1999-2004 Clayton Off Road Rear Frame Brackets
219.00
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For Jeep Cherokee 14-20 Vanguard Off-road 2.5 Black Bull Bar W Skid Plate
For Jeep Cherokee 14-20 Vanguard Off-road 2.5 Black Bull Bar W Skid Plate
198.00
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For Jeep Cherokee 86-01 Dirtbound Offroad Stubby Raw Front Winch Hd Bumper
For Jeep Cherokee 86-01 Dirtbound Offroad Stubby Raw Front Winch Hd Bumper
219.00
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Fishbone Fb22079 Off Road Bullhead Rear Bumper For 84-01 Jeep Xj Cherokee
Fishbone Fb22079 Off Road Bullhead Rear Bumper For 84-01 Jeep Xj Cherokee
529.99
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Jeep Cherokee Front Bumper Mounting Brackets Xj Only Hardcore Offroad
Jeep Cherokee Front Bumper Mounting Brackets Xj Only Hardcore Offroad
44.00
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Jcr Offroad Adventure Tire Carrier - Black Pc - 84-01 Jeep Cherokee Xj
Jcr Offroad Adventure Tire Carrier - Black Pc - 84-01 Jeep Cherokee Xj
869.00
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Jcr Offroad Adventure Tire Carrier - Bare Metal - 84-01 Jeep Cherokee Xj
Jcr Offroad Adventure Tire Carrier - Bare Metal - 84-01 Jeep Cherokee Xj
769.00
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Jcr Offroad Hilift Jack Mount For Adventure Tire Carrier - Black - 84-01 Jeep Xj
Jcr Offroad Hilift Jack Mount For Adventure Tire Carrier - Black - 84-01 Jeep Xj
129.00
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Jcr Offroad Rotopax Mounts For Adventure Tire Carrier - Black Fits 84-01 Jeep Xj
Jcr Offroad Rotopax Mounts For Adventure Tire Carrier - Black Fits 84-01 Jeep Xj
139.00
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Jcr Offroad Rotopax Mounts For Adventure Tire Carrier - Bare Fits 84-01 Jeep Xj
Jcr Offroad Rotopax Mounts For Adventure Tire Carrier - Bare Fits 84-01 Jeep Xj
129.00
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For Jeep Cherokee 86-01 Dirtbound Offroad Diy Stubby Raw Front Winch Hd Bumper
For Jeep Cherokee 86-01 Dirtbound Offroad Diy Stubby Raw Front Winch Hd Bumper
159.00
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Jcr Offroad Hilift Jack Mount For Adventure Tire Carrier - Bare - 84-01 Jeep Xj
Jcr Offroad Hilift Jack Mount For Adventure Tire Carrier - Bare - 84-01 Jeep Xj
109.00
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For Jeep Cherokee 1986-2001 Dirtbound Offroad Raw Brush Guard Hoop Kit
For Jeep Cherokee 1986-2001 Dirtbound Offroad Raw Brush Guard Hoop Kit
69.00
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Bumper Guard-aries Bull Bar Front Aries Offroad Fits 11-20 Jeep Grand Cherokee
Bumper Guard-aries Bull Bar Front Aries Offroad Fits 11-20 Jeep Grand Cherokee
249.97
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For Jeep Cherokee 1986-2001 Dirtbound Offroad Raw Front Bumper Hardware Kit
For Jeep Cherokee 1986-2001 Dirtbound Offroad Raw Front Bumper Hardware Kit
19.98
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For Jeep Cherokee 1986-2001 Dirtbound Offroad Raw Tie-in Brackets
For Jeep Cherokee 1986-2001 Dirtbound Offroad Raw Tie-in Brackets
39.00
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Fishbone Offroad Fb22079 Bullhead Rear Bumper For 84-01 Xj Jeep Cherokee
Fishbone Offroad Fb22079 Bullhead Rear Bumper For 84-01 Xj Jeep Cherokee
529.99
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For Jeep Cherokee 86-01 Dirtbound Offroad 1013017 Raw Builder Bumper Brackets
For Jeep Cherokee 86-01 Dirtbound Offroad 1013017 Raw Builder Bumper Brackets
39.00
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Rt33001 Rt Off-road Bumper Face Bar D-ring New For J Series Jeep Wrangler Cj7 F4
Rt33001 Rt Off-road Bumper Face Bar D-ring New For J Series Jeep Wrangler Cj7 F4
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For Jeep Cherokee 1986-2001 Dirtbound Offroad 1013018 Raw Brush Guard Hoop Kit
For Jeep Cherokee 1986-2001 Dirtbound Offroad 1013018 Raw Brush Guard Hoop Kit
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Curved 5022 Led Work Light Barpods Offroad Truck For Ford Gmc Suv 4wd 5220
Curved 5022 Led Work Light Barpods Offroad Truck For Ford Gmc Suv 4wd 5220
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Black Horse Fit 14-19 Jeep Cherokee Bull Bar Bumper Brush Grille Guard Bbjpce-sp
Black Horse Fit 14-19 Jeep Cherokee Bull Bar Bumper Brush Grille Guard Bbjpce-sp
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36w 4 Led Light Bar Spot Offroad W Mounting Brackets For Jeep Cherokee Xj
36w 4 Led Light Bar Spot Offroad W Mounting Brackets For Jeep Cherokee Xj
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For Jeep Grand Cherokee 2011-2014 Black Steel Bull Bar Front Bumper Grill Guard
For Jeep Grand Cherokee 2011-2014 Black Steel Bull Bar Front Bumper Grill Guard
379.90
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Black Jdm Spike Aluminum Quick Release Fasteners Kit Fit For Bumper Trunk Fender
Black Jdm Spike Aluminum Quick Release Fasteners Kit Fit For Bumper Trunk Fender
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4042inch 240w Curved Tri-row Led Light Bar Combo Offroad Truck Suv Atv For Ford
4042inch 240w Curved Tri-row Led Light Bar Combo Offroad Truck Suv Atv For Ford
89.99
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For Jeep Grand Cherokee 1999-2004 Clayton Off Road Subframe Rails
For Jeep Grand Cherokee 1999-2004 Clayton Off Road Subframe Rails
119.00
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For Jeep Grand Cherokee 1993-1998 Clayton Off Road Subframe Rails
For Jeep Grand Cherokee 1993-1998 Clayton Off Road Subframe Rails
109.00
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10 Nos Jeep Cherokee Frontrear Bumper Clips 1994-04 Xj Sport Classic 394-18z
10 Nos Jeep Cherokee Frontrear Bumper Clips 1994-04 Xj Sport Classic 394-18z
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17 Single Row Led Light Barwiring Offroad Suv Rzr Atv Boat Marine Lamp 1820
17 Single Row Led Light Barwiring Offroad Suv Rzr Atv Boat Marine Lamp 1820
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23 Led Work Light Barwiring Flood Spot Offroad 4x4wd Suv Atv Utv Boat 2224
23 Led Work Light Barwiring Flood Spot Offroad 4x4wd Suv Atv Utv Boat 2224
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4 Inch Led Halo Fog Lights Bulb For Jeep Grand Cherokee 20112013 Bumper Offroad
4 Inch Led Halo Fog Lights Bulb For Jeep Grand Cherokee 20112013 Bumper Offroad
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For Jeep Grand Cherokee 2011-2014 Bull Bar Front Bumper Grill Guard S.steel
For Jeep Grand Cherokee 2011-2014 Bull Bar Front Bumper Grill Guard S.steel
379.90
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Matte Blk Bull Bar Guardskid120w Cree Led Fog Light 05-07 Jeep Grand Cherokee
Matte Blk Bull Bar Guardskid120w Cree Led Fog Light 05-07 Jeep Grand Cherokee
215.65
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4 Inch Led Halo Fog Lights Bulb For Jeep Grand Cherokee 20072017 Bumper Offroad
4 Inch Led Halo Fog Lights Bulb For Jeep Grand Cherokee 20072017 Bumper Offroad
40.00
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For Jeep Cherokee 1984-2001 Clayton Off Road Rear Upper Shock Mount
For Jeep Cherokee 1984-2001 Clayton Off Road Rear Upper Shock Mount
69.00
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For Jeep Grand Cherokee 1993-1998 Clayton Off Road Rear Frame Brackets
For Jeep Grand Cherokee 1993-1998 Clayton Off Road Rear Frame Brackets
199.00
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2x 10 50w Single Row Led Light Bar Slim Fog Driving Truck For Ford Jeep 119
2x 10 50w Single Row Led Light Bar Slim Fog Driving Truck For Ford Jeep 119
43.98
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For Jeep Cherokee 1984-2001 Clayton Off Road Rear Upper Coil Spring Buckets
For Jeep Cherokee 1984-2001 Clayton Off Road Rear Upper Coil Spring Buckets
179.00
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30 Inch 180w Led Work Light Bar Combo Driving Offroad Bumper Lamp Truck Vs 3234
30 Inch 180w Led Work Light Bar Combo Driving Offroad Bumper Lamp Truck Vs 3234
37.99
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Blk Bull Bar Grill Grille Guard36w Cree Led Fog Lights 08 Jeep Grand Cherokee
Blk Bull Bar Grill Grille Guard36w Cree Led Fog Lights 08 Jeep Grand Cherokee
195.70
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80w 17 Single Row Led Light Bar Fog Lamp Offroad Suv Truck Driving Rzr Atv 18
80w 17 Single Row Led Light Bar Fog Lamp Offroad Suv Truck Driving Rzr Atv 18
35.99
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Jcr Offroad Rear Lower Quarter Panel-bumper Armor Cut 97-01 Jeep Xj Black
Jcr Offroad Rear Lower Quarter Panel-bumper Armor Cut 97-01 Jeep Xj Black
199.00
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Jcr Offroad Rear Lower Quarter Panel-bumper Armor Factory 97-01 Jeep Xj Black
Jcr Offroad Rear Lower Quarter Panel-bumper Armor Factory 97-01 Jeep Xj Black
209.00
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For Jeep Cherokee 14-20 Vanguard Off-road Front Runner Black Bumper Guard
For Jeep Cherokee 14-20 Vanguard Off-road Front Runner Black Bumper Guard
252.00
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4042 Curved Tri-row Led Light Bar Combo 576w Offroad Truck 4wd Suv Atv Pk 44
4042 Curved Tri-row Led Light Bar Combo 576w Offroad Truck 4wd Suv Atv Pk 44
94.99
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For Jeep Cherokee 14-20 Vanguard Off-road 2.5 Polished Bull Bar W Skid Plate
For Jeep Cherokee 14-20 Vanguard Off-road 2.5 Polished Bull Bar W Skid Plate
198.00
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Jcr Offroad Rear Lower Quarter Panel-bumper Armor Factory 97-01 Jeep Xj Bare
Jcr Offroad Rear Lower Quarter Panel-bumper Armor Factory 97-01 Jeep Xj Bare
179.00
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4 Inch Led Halo Fog Lights Bulb For Jeep Grand Cherokee 20112013 Bumper Offroad
4 Inch Led Halo Fog Lights Bulb For Jeep Grand Cherokee 20112013 Bumper Offroad
34.00
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Stainless Bull Bar Guard W120w Cree Led Fog Light For 08-10 Jeep Grand Cherokee
Stainless Bull Bar Guard W120w Cree Led Fog Light For 08-10 Jeep Grand Cherokee
209.95
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Black Bull Bar Bumper Guard W120w Cree Led Light For 08-10 Jeep Grand Cherokee
Black Bull Bar Bumper Guard W120w Cree Led Light For 08-10 Jeep Grand Cherokee
209.95
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10inch 50w Single Row Led Work Light Bar Combo Suv Boat Driving Offroad Atv 4wd
10inch 50w Single Row Led Work Light Bar Combo Suv Boat Driving Offroad Atv 4wd
45.19
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For Jeep Cherokee 14-20 Vanguard Off-road Double Tube Polished Rear Bumper Guard
For Jeep Cherokee 14-20 Vanguard Off-road Double Tube Polished Rear Bumper Guard
198.00
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Jcr Offroad Rear Lower Quarter Panel-bumper Armor Cut 97-01 Jeep Xj Bare
Jcr Offroad Rear Lower Quarter Panel-bumper Armor Cut 97-01 Jeep Xj Bare
169.00
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4 X7inch 144w Pods Led Work Light Flood Lamps For Truck Off-road Tractor 4wd 12v
4 X7inch 144w Pods Led Work Light Flood Lamps For Truck Off-road Tractor 4wd 12v
36.54
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2021 100w Ultra-thin Led Work Light Bar Offroad Driving Lamp Single Rowwiring
2021 100w Ultra-thin Led Work Light Bar Offroad Driving Lamp Single Rowwiring
48.98
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For Jeep Grand Cherokee 2011-2013 4 Inch Cree Led Halo Bumper Fog Light Bulbs
For Jeep Grand Cherokee 2011-2013 4 Inch Cree Led Halo Bumper Fog Light Bulbs
49.71
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28 Roof Led Light Bar Combo For Utv Polaris Rzr Xp900 Xp1000 Rzr4 Xp4 30 32
28 Roof Led Light Bar Combo For Utv Polaris Rzr Xp900 Xp1000 Rzr4 Xp4 30 32
37.99
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23inch 144w Led Work Light Bar Wiring Offroad 4x4wd Truck Suv Bumper 22 20
23inch 144w Led Work Light Bar Wiring Offroad 4x4wd Truck Suv Bumper 22 20
37.99
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9 Inch 111w Round Spot Led Work Light For Jeep Off-road 4wd Bumper Vs 185w Black
9 Inch 111w Round Spot Led Work Light For Jeep Off-road 4wd Bumper Vs 185w Black
89.95
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For Jeep Grand Cherokee 2011-2020 Vanguard Off-road 3 Polished Round Side Steps
For Jeep Grand Cherokee 2011-2020 Vanguard Off-road 3 Polished Round Side Steps
198.00
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
32.55
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
33.47
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
43.70
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
32.55
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
32.55
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
33.47
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
33.47
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Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
Sticker Decal Side Stripes For Jeep Grand Cherokee Trailhawk Off Road Bumper 4wd
33.47
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When you drive over to the showroom, be prepared and know what you need. It is unwise to buy a vehicle when you know nothing about them in general. Make it your business to familiarize yourself with at least the most basic terminology, and find out what constitutes "bad mileage" and a "sound transmission," for instance. If you don't know the difference between horsepower and mileage, it's your own fault if you get duped. When you use proper car lingo in your negotiations with a dealer, he gets the message that you are an informed consumer. You are then on an equal playing field. Also, it is much easier to justify your offer when you can back it up with rational arguments about features or a lack thereof.

Car dealers are only intimidating if you face them unprepared. Sure, they are driven by the living they have to earn, thus their hard negotiation tactics. However, as a smart consumer, a well-mannered individual, and an informed bargain hunter, you can hold your own when buying a vehicle.

Can you choose your attitude? Some people will say yes! However, is it a learned behaviour or simply in us? I really don't know the answer I wish I did!, What I do know is that it is our attitude that can let us down on the road.